The North Carolina Azalea Festival has officially named its 78th queen, and for fans of One Tree Hill, this is a homecoming worth celebrating. Actress and singer Bethany Joy Lenz, best known for her role as Haley James Scott on the beloved TV series, will take center stage at this year’s festival.
For nearly a decade, Lenz called Wilmington home while filming One Tree Hill, which aired from 2003 to 2012. Though years have passed, the city remains a must-visit destination for fans of the show, with many still making the trip to see its filming locations. Now, Lenz returns not as a character on screen, but as the official ambassador for Wilmington’s most celebrated spring tradition.
Her royal duties will include making appearances at festival events, riding in the grand parade, and, of course, taking part in her coronation. The ceremony, set for April 2 at Greenfield Lake Amphitheater, is free to attend and offers fans and festivalgoers a chance to see the queen take her throne.
What to Expect at the Azalea Festival
For those who have never experienced the North Carolina Azalea Festival, it’s more than just a weekend event—it’s a five-day celebration that showcases Wilmington’s charm, culture, and coastal beauty. Taking place April 2-6, the festival draws thousands of visitors each year for its mix of Southern tradition and lively entertainment.
Live Music: Past festivals have featured chart-topping artists across multiple genres. Expect big-name performances as well as local talent throughout the event.
The Grand Parade: A highlight of the festival, the parade brings together colorful floats, marching bands, and special guests—including this year’s queen.
Street Fair: The downtown area transforms into a bustling marketplace with craft vendors, artists, food trucks, and live entertainment.
Fireworks Over the River: As night falls, a stunning fireworks display lights up the sky, creating a perfect ending to the festival’s lively atmosphere.
Garden Tours: True to its name, the Azalea Festival offers exclusive tours of Wilmington’s most beautiful gardens and historic homes, showcasing the city’s breathtaking spring blooms.
Whether you’re a first-time visitor or a longtime festivalgoer, this year’s event promises to be something special. With Bethany Joy Lenz returning to Wilmington in royal fashion, the 78th North Carolina Azalea Festival is set to be a celebration you won’t want to miss.