If you’ve ever strolled down a quiet boardwalk with sand between your toes and thought, I could get used to this, you’re not alone. Sunset Beach, a charming town tucked away in Brunswick County, North Carolina, is once again making waves as one of the top spots for retirees—and honestly, it’s easy to see why.
Let’s talk about the vibe first.
This isn’t a bustling city like nearby Wilmington. Sunset Beach is smaller, quieter, and all about community. The kind of place where neighbors wave from their porches, and everything you need—from groceries to golf—is just a short drive (or even a walk) away. It’s got that “take a deep breath and slow down” kind of energy that retirees seem to love.
? More Than Just a Pretty Beach
Yes, the beach itself is stunning—wide, flat, and sprinkled with seashells and sand dollars that look like little treasures waiting to be discovered. The Sunset Beach Pier stretches a solid 900 feet into the Atlantic, offering prime spots for fishing, people-watching, and catching that golden hour glow. There’s even a game room, a convenience store, and a cozy restaurant right on the pier.
Craving something a little quirky? There’s Fibber McGees—part Irish pub, part fish shack, and all charm. Nestled just down the road from Ingram Planetarium, it’s the kind of spot where outdoor patios are shaded by blue umbrellas and good conversation flows as easily as the cold drinks.
? Nature Lovers, Rejoice
If you’re into peaceful walks, birdwatching, or boating, you’ll want to explore the route from Sunset Beach to Bird Island. It’s a protected nature preserve that’s home to all kinds of feathered friends—and if you time it right between May and August, you might even catch a glimpse of loggerhead turtles nesting in the sand.
Golfers have no shortage of gorgeous greens here either. And if you’re more of a shopper, Sunset Beach’s open-air market is packed with local flavor—everything from handmade jewelry and crafts to fresh produce and baked goods.
? A Cost of Living That Makes Sense
Now, you might assume beachfront living comes with a big-city price tag—but Sunset Beach is surprisingly doable for many retirees. With a population of just over 4,500 and a median home listing price around $339,900, it’s more affordable than it looks.
According to Best Places, a single retiree can live comfortably in Sunset Beach on about $3,100 a month, or $37,200 a year—including housing. That’s about 35% less than the national average. Sure, it’s a bit more than the North Carolina average overall, but when you stack it up against places like California or New York? It’s a steal.